Advanced Applications of Typographic Design

SYLLABUS

Theoretical Part of the Course

Principles of typographic design of a form. Modern developments in digital typography: issues of software and technological equipment. The impact of these developments on the way we work in the professional environment. Deepening in the topics of text typesetting, choice of font in relation to the type of form, creation of special characters. Font samples: their creation and usefulness. The importance of readability. Readability parameters and their control. Typing rules, structural forms and techniques. Complex and special types of typing. Specialized paintings, with the introduction of images and other objects. Complex combinations of objects and frames with text. Work organization for large page editions. Edit table of contents, footnotes and index in these editions. Link to other programs (spreadsheets, databases, design programs). Workflow organization for newspapers and magazines, and special software for these cases. Normalize communication between files. Page description languages. Create files for preprinting. New digital font technologies. Troubleshooting digital fonts.
Principles of digital font design. Visual character recognition. Special typesetting. Transfer tasks to websites. Multimedia connection. Electronic publications and electronic paper.

Laboratory Part of the Course

Page organization, pagination structures and their utilization. Check distances between elements, words and lyrics. Data distortions. Creating pages with complex typesetting problems. Creating a sample book. Parameter controlreadability. Creating kerning tables. Drafting rules (specifications) typesetting, for specific types of publications. Array applications with special character edits. Content conversions to objects and consolidation of objects into various formats. Create template files for paragraphs, text, and pages. Standard version files. Creating libraries. Creating a table of contents, index, footnotes, bibliography. Creating squaring and spelling files. Study and creation of a set of forms that form a unit (forms of companies, different uses, with the same identity, etc). Work organization and production of digital forms.

ATTACHED BIBLIOGRAPHY

Greek sources

1. Gatsou, C. (2018) “Ειδικές Εφαρμογές Τυπογραφικού Σχεδιασμού” Lecture notes

International Sources

1. Carter, R. (2018). Typographic Design: Form and Communication
2. Grid systems in graphic design: A visual communication manual for graphic designers, typographers and three dimensional designers, 1996
3. Bringhurst R., (2008), «Στοιχεία της Τυπογραφικής Τέχνης», µτφρ. Γ. ∆. Ματθιόπουλος, Ηράκλειο, Πανεπιστημιακές Εκδόσεις Κρήτης
4. Μακράκης Μ. (επιμ.), (1998), «Τα ελληνικά γράμματα: Από την σκληρή πέτρα στον σκληρό δίσκο», Linora, Αθήνα
5. Burnhill Peter, (2003), «Type Spaces», Hyphen
6. Clair Kate, (1999), «A Typographic Workbook: A Primer to History, Techniques, and Artistry»,
7. John Wiley & Sons
8. Tschichold Jan, (1998), «The New Typography», University of California Press
9. Bringhurst R., (2000), «A Short History of the Printed Word Warren Chappell», Hartley and Marks Publishers
10. Kinross Robin, (2004), «Modern Typography», 2nd Edition, Hyphen
11. Gill Eric, (1993), «An Essay on Typography», David R. Godine Publisher
12. Morison Stanley, (2000), «Letter Forms», Hartley and Marks Publishers
13. Wilson Adrian, (1993), «Design of Books», Chronicle Books
14. Loxley Simon, (2004), «Type: The Secret History of Letters», I. B. Tauris
15. De Jong, C. and Tholenaar, J. (2009), «A Visual History of Typefaces & Graphic Styles», Taschen
16. Elan Kimberly, (2004), «Grid Systems», Princeton Architectural Press, New York.
17. Kinross R. and Hochuli, J. (1996), «Designing Books: Practice and Theory», Hyphen Press, London.
18. Grossman, J. (1993) The Chicago Manual of Style

MODULE CONTENT